Saturday, May 9, 2015

Big-5 publishers neatly shoot off own foot

This analysis shows the results of the big five winning their hard fight to have higher ebook prices at Amazon. The results being: Lower sales and lower income for the big 5, and higher sales and income for self-publishers and independent authors!

Why would they do that? Well, apparently they are still so scared of ebooks (for some reason we can't see, other than Fear Of The Unknown) that they'll try to block the rise of them, even if the cost is shooting themselves in the foot, the hand, the gut, the eye... (they are actually earning more on ebooks




Quotes:
What we see from the graphs above is that all the reporting lately on the plateauing or decline in ebook adoption is certainly true for major publishers, whose numbers are being used as if they represent the broader market, but their daily unit sales are less than a third of the total market. Ebooks may be on the downward slope for them, but not for everyone else. ...

One final point that bears mentioning: Protecting the paper book trade will not help publishers. We know from their own accounting that ebooks are far more profitable. Any report showing a decline in ebooks and an increase in print means a net loss for the Big 5 and their authors.
-

No comments: